Innovation
How artificial intelligence helps boost customer retention and loyalty
3 min read
What your customers want The days of tolerating bad service are gone. Long wait times, unprepared agents, being transferred multiple times to the “right” department, and then repeating ourselves over and over again, are just a few examples of how a company can lose our business even if we’ve been a lifelong…
Sales: When Art Meets Science
5 min read
Is selling an art, science, or both? We debunk the greatest sales debate of all time and discuss the shift in virtual selling with the rise of a “Phygital” model. Across the globe, sales is part of every possible business model, be it in terms of a product or service. Eons later, man continues to struggle…
Attracting Talent
3 min read
Sourcing and hiring the highest potential talent can be a complex challenge for many employers when recruiting for early-level roles. To ‘win the talent battle’, companies must take a different approach. Attracting sales talent used to be a routine task for global corporations. For Sales hiring,…
The Rise of Virtual Sales
3 min read
Virtual sales is now fundamental to survival and growth in a market where remote selling is the “next normal”. Gain new insights on the rise of this phenomenon and the benefits it has delivered. Virtual sales originated in the 1950s in the form known today as telemarketing. It has dramatically evolved…
Diversity Drives Sales Innovation
1 min read
Similarity kills innovation. Having a diverse workforce changes the way we think, resulting in higher success, plus efficiency. We live in a world filled with people from a diverse backgrounds; in order to succeed in a business that reflects the wider society, it is essential to have more intersectional…
Winning in the Virtual Sales World
2 min read
Is Selling an art, or a science? It’s BOTH: An equilibrium of innate ability and adopting a structured process. In this digital world, success is dependent on the strong analysis of customer’s profiles and business needs, whilst an adversity quotient (AQ) and the ability to influence the customers.…
Managing Evolving Workforce
2 min read
Like every generation before, motivations of the workforce have evolved. A new wave of information-rich individuals – the Generation Z or Millennials! – are shifting the way that companies think about hiring, developing and maintaining their top talent. So, how can companies attract,…
Virtual: An Evolution in Selling
1 min read
In the reality of a world impacted by Covid-19, businesses are embracing new and creative ways of selling through the use of digital tools and technology. Now the fastest growing and most widely adopted sales motion across the globe, virtual sales is winning the war for attention. Are organisations…
Cisco Viewpoints as the Bridge to Insights
2 min read
Virtual sales has become more relevant than ever for businesses steering through the new reality in a COVID-19 impacted world. Here at Cisco, we have embraced digital transformation and been at the forefront of virtual selling for many years. Our Global Virtual Sales & Engineering (GVSE) …