Innovation
Attracting Talent
3 min read
Sourcing and hiring the highest potential talent can be a complex challenge for many employers when recruiting for early-level roles. To ‘win the talent battle’, companies must take a different approach. Attracting sales talent used to be a routine task for global corporations. For Sales hiring,…
The Rise of Virtual Sales
3 min read
Virtual sales is now fundamental to survival and growth in a market where remote selling is the “next normal”. Gain new insights on the rise of this phenomenon and the benefits it has delivered. Virtual sales originated in the 1950s in the form known today as telemarketing. It has dramatically evolved…
Diversity Drives Sales Innovation
1 min read
Similarity kills innovation. Having a diverse workforce changes the way we think, resulting in higher success, plus efficiency. We live in a world filled with people from a diverse backgrounds; in order to succeed in a business that reflects the wider society, it is essential to have more intersectional…
Winning in the Virtual Sales World
2 min read
Is Selling an art, or a science? It’s BOTH: An equilibrium of innate ability and adopting a structured process. In this digital world, success is dependent on the strong analysis of customer’s profiles and business needs, whilst an adversity quotient (AQ) and the ability to influence the customers.…
Managing Evolving Workforce
2 min read
Like every generation before, motivations of the workforce have evolved. A new wave of information-rich individuals – the Generation Z or Millennials! – are shifting the way that companies think about hiring, developing and maintaining their top talent. So, how can companies attract,…
Virtual: An Evolution in Selling
1 min read
In the reality of a world impacted by Covid-19, businesses are embracing new and creative ways of selling through the use of digital tools and technology. Now the fastest growing and most widely adopted sales motion across the globe, virtual sales is winning the war for attention. Are organisations…
Cisco Viewpoints as the Bridge to Insights
2 min read
Virtual sales has become more relevant than ever for businesses steering through the new reality in a COVID-19 impacted world. Here at Cisco, we have embraced digital transformation and been at the forefront of virtual selling for many years. Our Global Virtual Sales & Engineering (GVSE) …
“Technology is life changing!” Marleese Attilakos shares her impressions of working in tech for 20 years
3 min read
Marleese Attilakos is the Commercial State Sales Manager for Cisco Australia and New Zealand, based in Melbourne. Marleese has been in the ICT industry for 20 years, with a diverse set of skills under her belt as an analyst, sales executive and sales leader, as well as working in operations and the…
Getting business ready for the new normal
4 min read
In the blink of an eye, the world as we knew it has changed. As governments across the world announce lockdowns of various proportions, companies are now having to run their operations with almost their entire teams working remotely. In many cases, they have had to make this switch overnight, or within…
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