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Long wait times. Out of stock challenges. Pricing inaccuracies. Dissatisfied customers. Operating in the physical world of retail can be tough. And more often than not, the retail associate takes the heat for painful situations like these given that they are on the front lines. Day after day the ass…

There’s always going to be shoppers who love the early morning ritual and adrenaline rush of getting up at 4 AM, driving early morning, and outwitting other shoppers to get brag-to-your-friends deals.  But there are those of us who are so busy with parties, meal planning, and Thanksgiving weekend sp…

Today wireless is taking on a new role for retailers, hoteliers, and sports venues to engage with their customers. No longer just a tool for the supply chain, the intimacy of Wi-Fi provides new opportunities to build customer loyalty, increase engagement, and gather metrics that help you understand…

Cisco’s Global Retail team announced a new paper at the Cisco Live show in Las Vegas from Cisco and our retail research partner PSFK, Inc. “The Future of Retail” report supplement defines ten pillars of customer experience, showing how brands, retailers, and solution providers are finding new ways t…

The demands of increasingly mobile and digital consumers are creating unprecedented complexity for retailers and brands.  How should retailers respond?  We’re going to tackle this question together on Twitter next Tuesday, October 27 at 1pm EST/ 10am PST. Together, we’ll discuss questions such as:…

Hello, everyone! My name is Anne McClelland, and I am the new director for Cisco’s retail and hospitality sales team in the U.S. I’m excited to have the chance to write for Cisco’s retail blog program, and you’ll be hearing from me regularly sharing some insights, musings, and speculations on trends…

If every click made by a shopper on an online store can be considered valuable information, surely every step taken by a shopper in a physical store is also a similar wealth of data. While clearly this is valuable input that many stores would like to have, the means to collect and process it is not…

Mobility trend in Hospitality A recent TripAdvisor survey found that over 40% of travelers use their smart phones to plan a trip and over 46% use their smart phones to enhance their trip while traveling. No longer is it just an idea or an aspiration for the hospitality industry to use innovative me…

This is part of a series of how location services is a core part of the mobile evolution in various industries. In a previous post I looked at the growth of mobile  location, data and context based advertising, and there is no doubt from the evidence that this market space is already big, and predic…