psfk

September 29, 2017

RETAIL AND HOSPITALITY

Five to Thrive in an Amazon World

The retail landscape continues to see disruption from changing consumer behaviors, and online disruptors, such as Amazon. Over 3,500 stores are expected to close this year and we are seeing decrease in store foot traffic of close to 6 percent per year. Visits to shopping malls went down 50 percent.…

Consumer 2020: Cisco Digital Network Architecture (DNA) Enables a New Generation of Retail and Experience Strategies

Leading into 2020, picture a world where Millennials are the shoppers in store with THEIR kids, and Gen Z, your teenagers, the “partial attention generation”, is the new growth demographic for retailers. So the definition of consumers is changing: technology-driven shifts empower customers, guests a…

Cisco Live US Event Highlights – Consumer Industries

What an incredible Cisco Live event! During the week of June 25, 2017 over 28,000 people from all over the country traveled to Las Vegas, NV to take part in a superhero-themed Cisco Live. From CEO, Chuck Robbins, opening the show with surprise guest, CEO of Apple, Tim Cook, to Bryan Cranston closing…

Creating Your New Digital-Ready Store

Cisco’s Global Retail team announced a new paper at the Cisco Live show in Las Vegas from Cisco and our retail research partner PSFK, Inc. “The Future of Retail” report supplement defines ten pillars of customer experience, showing how brands, retailers, and solution providers are finding new ways t…

Creating the In-Store Shopping Experience

Today’s consumers demand a more mobile, interactive and personalized shopping experience. Research shows that 64 cents of every dollar spent in store is influenced digitally (Deloitte). A few weeks ago, I hosted my first #CiscoChat event on Twitter together with Jeremy Witikko, Practice Advisor at C…