Partner

Back in 2014, Cisco and IBM made the strategic decision to build an even stronger partnership focused on aligned offerings that today include data center, cloud, security, IOT and services. Our objective has always been to help our mutual customers leverage the power of two clear market leaders with…

It’s no secret—program enrollment can be complex; our goal is ultimately to make a positive impact by simplifying and improving our partners’ experience when engaging with our program portfolio. We do this by listening. We listen to our partners’ feedback through the Voice of the Partner, Partner Su…

Welcome to the next installment in the The Fast Five series, where I track down Cisco executives to talk about their solutions, developed for our distributors and 2-tier partners. In a few minutes, you will learn how to position our innovations to your customers, what programs you can access from Ci…

Influencer marketing is a well-established strategy in the B2C sphere. That’s a given. We’ve all witnessed the success consumer-facing brands have had when a stylized product image is placed in an influencers’ Instagram feed. But if you think influencer marketing isn’t a viable strategy for B2B, thi…

Chatbots. Automation. Artificial intelligence. Machine learning. Predictive analytics. We all know the terms. But are we making the most of these innovations to create exceptional experiences for our customers? Last week, I attended Partner Xperience at Cisco Live! 2019 in San Diego, where I was exc…

Partner Success Story Online learning is opening new doors in education. A more flexible curriculum means more people have the opportunity to go to college. One drawback, however, is the lack of face time with professors. Meaning, online students can’t get live feedback or ask questions in real time…

What an incredible week in San Diego at Cisco Live 2019! I had the opportunity meet with many partners, analysts and press throughout the event. Their collective feedback reaffirms that our strategy to help partners perform and transform is resonating and makes sense. I really enjoyed my time on-sta…

It’s been an eventful and inspiring past few weeks for Cisco, as well as for the Americas Partner Organization (APO). We just wrapped our 30th annual Cisco Live (CLUS), where we saw record-breaking attendance at Partner Xperience – with participation from nearly 400 Cisco Partners! If you missed a s…

I travel a lot due to my responsibilities at Cisco. My work takes me to cities all around the world, from centuries-old towns in Europe to densely populated cities in Latin America.  I see super-modern cities in the Middle East, and small and large metropolitan areas in the USA.  These places are ve…