Partner
A Historic City Modernizes with IoT
Partner Success Story The city of Caldas da Rainha in Portugal was founded in 1484. Its name translates to Queen’s Spa, named for Queen Leonor who recognized the healing powers of the area’s sulphurous waters and built a hospital and church so others could benefit from its therapeutic hot springs. …
Your Marketing Velocity Experience: Simpler and More Powerful
Here’s a mantra you’ll be hearing more often: “We hear you.” We heard you – and moved from one global Marketing Velocity event to three tailored regional events this year. We heard you – and revamped your Marketing Velocity online educational experience in June. And we hear you now, which is why I’m…
Improve Your Email Program with These Proven Remedies
Even with bots, apps, social media, personalized video and all the rest, email remains a marketing workhorse in B2B. It’s the primary way we communicate with and create experiences for our prospects and customers. Email is a challenge. There’s almost always something that can be improved, optimized,…
Keeping the Saw Sharp
Co-authored by Nick Kelly My wife is a photographer and recently, she created a picture based on the quote “Ain’t Nobody Got Time for That!”. Do you remember that quote? I certainly do. More so recently, as I am studying for a certification exam, wrapping up the end of our fiscal year (at…
Best of FY19 – Partner Success Stories
The year has almost closed, and the results are in… Our Cisco partners still rank among the greatest in the industry. FY19 came with lots of changes within our partner business-landscape. From a new leader of the Global Partner Organization, Oliver Tuszik, to a brand new chapter for our Cisco…
How is Cisco Helping You? Press ‘Play’ to Perform and Transform
I recently sat down with David Durham from our Global Partner Marketing team for a quick chat about how far we’ve come since I first started talking about our Perform and Transform strategy. It’s been great to hear how much this resonates with our partners who see the need to hit their daily busines…
AI Is More Creative Than You Think
Artificial intelligence does three things really well: acceleration, accuracy, and automation. Today’s machines are good at accomplishing tasks within these domains, but they aren’t yet capable of crossing them. They stay in their lane — the lane their human told them to stay in. As a result, we vie…
See How Cisco Ranks for Our Security Partner Programs & Profitability
Recently, Canalys released their 2019 Cybersecurity Leadership Matrix and Cisco was positioned as a “Champion.” Read on to learn more about Canalys Matrix as well as our latest lucrative incentive we have for created to drive partner profitability. Founded in 1998, Canalys has been conducting indus…
Keeping Students Learning and Keeping Cyber Threats at Bay
Partner Success Story Having an iPad in a classroom is a great learning tool. But having an iPad that a student can take home is even better. Except for one problem: if students connect these devices to an unsecure network, they risk downloading harmful malware. Malware that not only puts students…
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