partner

Co-authored by Brian Paul As one of the top five enterprise software companies, SAP claims that more than 77 percent of the world’s transaction revenues touch SAP systems. The user experience during all these transactions is vitally important to SAP and its customers. With resilient architectures a…

Last year, you told us that you need simple yet powerful tools that make it easy for you to market with Cisco. So, we revamped Marketing Velocity back in July to help you do just that. Now we’re going to take that to the next level! As we head into the new year, I wanted to share the key updates we’…

As a Principal Architect at Cisco focusing on partner GTM (go-to-market) strategy, I work every day to realize the value proposition of Cisco’s portfolio for our partners, both in terms of helping with customer outcomes and partner profitability. In my time with Cisco, I’ve learned that to be…

As Cisco’s SAP ambassador, I’m often asked, “Tell me about the Cisco and SAP partnership.” Many may not know, but in 2019 we celebrated twenty years of Cisco and SAP working strategically together—always with the objective of benefiting our mutual customers. Innovation has been an intense focus for…

Customer success and technology lifecycle are top of mind topics for our partner community. How we engage with our customers and support them through their customer experience journey are as important as ever. With increasingly complex technology choices across so many different architectures, it’s…

With Cisco’s Partner Summit 2019 wrapped up, and the evolution of Cisco Customer Experience in full swing, Cisco partners are listening closely as they decide what and how to invest as they grow their Cisco practice. Specifically, on the data center and cloud front, partners are dealing with m…

Now that 2019 is winding down, I hope you’re wrapping up the year and getting ready for some well-deserved festivities with family and friends (I know I am!). Before it’s time to raise a glass and ring in the new year, I wanted to raise a glass to you, our amazing Cisco partners. 365 days a year, yo…

As 2019 winds down, it marks the completion of my first full year as VP of Global Partner Marketing. This has been a year brimming with learning, exploring, and listening. Most of all, it was a year of transformation highlighted by the opportunities I’ve had to meet with so many of our partners. I’v…

Today, technology has become a critical purchase for your business and buyers expect more… they don’t want boxes and licenses…they want successful outcomes and an outstanding customer experience long after the ink has dried on their contract. The world has changed. Have you and your teams? Did…