Global Partner Marketing
My top takeaways of 2019
As 2019 winds down, it marks the completion of my first full year as VP of Global Partner Marketing. This has been a year brimming with learning, exploring, and listening. Most of all, it was a year of transformation highlighted by the opportunities I’ve had to meet with so many of our partners. I’v…
Spring into Action in an Omnichannel World
A Salesforce survey from 2017 indicated that “64% of marketing leaders said that their company has become more focused on providing a consistent experience across every channel as a result of changing customer expectations”. The employee experience is the cornerstone. Human interaction matters now—a…
Global Partner Marketing Blog Series Kicks Off
I’d like to welcome you to my new Global Partner Marketing (GPM) blog series. As vice president of Cisco’s GPM organization, I’m excited about our broad partner ecosystem and the goals we can accomplish together. This new blog will feature all the latest perspectives on Revenue Marketing; upcoming p…