Sandra Flinders
Tying it Together Across the Lifecycle
As my colleague, Marc Surplus, notes in a recent post, the year brought significant focus on developing and rewarding a lifecycle approach through our program portfolio. We can all agree that it’s easier and cheaper to expand a relationship with an existing customer than it is to land a new on…
You Asked, We Listened: Simplified One-Time Enrollment
It’s no secret—program enrollment can be complex; our goal is ultimately to make a positive impact by simplifying and improving our partners’ experience when engaging with our program portfolio. We do this by listening. We listen to our partners’ feedback through the Voice of the Partner, Partner Su…
CRN Awards Cisco 5-Star Ranking for Partner Programs
On behalf of the entire Programs Portfolio team, I am thrilled to announce that for the eighth year in a row, our Cisco Channel Partner Program has earned the 5-star ranking by CRN and is listed in CRN’s 2019 Partner Program Guide. And for the third year, our Cloud and Managed Services Program (CMSP…
Now it’s even easier to be Master Specialized
Aligning to today’s digital climate means that we must change the way we approach our customers. We are thinking differently about how we address their needs. According to Garner, worldwide IT spending is forecasted to reach $3.7 trillion this year. This growth in the line-of-businesses (LOB) spend…
New Partner Program Opportunities to Recognize Expertise and Reward for Success
Can you believe it’s almost been six months since Partner Summit 2017?! During last year’s Partner Summit, we talked about how we are evolving our Partner Programs to be more streamlined and focused on addressing the new market transitions we’re seeing today. This week we are in the Bahamas at Partn…
Cisco’s Partner Programs Win 5-Star CRN Award for the 7th Year in a Row
For the seventh year in a row, our Cisco Channel Partner Program has been awarded a 5-Star ranking by CRN and will be listed in CRN’s 2018 Partner Program Guide. In addition, our Cloud and Managed Services Program has earned this prestigious 5-Star ranking for the second year running, and our Soluti…
Cisco’s Partner Programs Win 5-Star CRN Awards Six Years Running
I am so pleased to share the news that for the sixth year in a row, our Cisco Channel Partner Program has been awarded a 5-Star ranking by CRN and will be listed in CRN’s 2017 Partner Program Guide. In addition, this year our Cloud and Managed Services Program also earned this prestigious 5-Star ran…
Grow Your Business By Growing With Your Customers. Here’s How.
Throughout history, we’ve used labels to describe the attitude and characteristics of certain time periods in our past such as The Dark Ages, The Age of Discovery, and The Space Age to name a few. During the last 30 years of the Information Age, Cisco has been committed to changing the way the world…
CRN Announces 2016 Channel Chiefs
Each year, CRN recognizes the top channel executives in the industry with their CRN Channel Chiefs list. The prestigious Channel Chiefs list identifies channel executives who consistently defend, promote and execute effective channel partner programs and strategies. CRN Channel Chiefs are chosen by…