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January 8, 2019

TECHWISETV

Competing to win in the high stakes world of Cisco branded merchandise

Finding the right fitting room As shoppers, we expect a store associate to be a bridge of knowledge, connecting our nebulous desires with their artfully arranged inventory and getting us into a fitting room. However, most fitting rooms are anything but thoughtful. Their function is usually served wh…

April 26, 2016

NETWORKING

Are You Ready to Test Drive Location Services?

If you’ve been curious about location services, but always assumed it was complicated to deploy, too technical for non-IT folks, too expensive, or all of the above, hear me out. Perhaps you run a public-facing organization – maybe it’s a retail mall, hotel, an airport, or a café. In this new digital…

September 19, 2014

NETWORKING

Norway Looking to Lead in Customer Experience & Engagement

Norway’s longest running IT conference , IT-tinget concluded yesterday in the beautiful town of Tonsberg about an hour south of Oslo. The event has been running for 31 years now and is organized and run by Cisco’s partner Evry. This years theme is “#UserIsKing” , and Cisco hosted a special Retail Br…

August 27, 2014

NETWORKING

Five Reasons to Upgrade Cisco’s CMX to MSE 8.0 Today

The highly anticipated Wireless Release 8.0 came out last week, and among the feature updates is a key set of enhancements and new modules for Cisco’s CMX solution that come with MSE 8.0.  These updates were designed to build out the breadth of location services available to organizations, as well a…

August 7, 2014

NETWORKING

Indoor Wi-Fi Location and Beacons: Better Together Part 2

Location-based services have been getting a lot of attention lately and people are increasingly curious about how Wi-Fi and beacons play together in the hot space that is indoor location technology. In my last blog I reviewed how beacons work and how to differentiate when to use Wi-Fi and beacons. T…

August 4, 2014

NETWORKING

The Key to Success in Tracking Mobile Devices: Symbiosis, Not Espionage

As a shopper enters a store, the retailer uses Wi-Fi to track her movements, interests, and shopping habits, providing a treasure trove of insight valuable to merchandising and product development alike. And as advances in Wi-Fi promise increasing location precision and beacons promise pinpoint loca…

July 9, 2014

NETWORKING

Indoor WiFi Location and Beacons: Better Together

In just two years, indoor location technology has taken off and attracted a lot of buzz across industries, from retailers to healthcare. But it’s no longer a conversation about just Wi-Fi – the introduction of beacon devices, including iBeacon, has added a new dimension to location technology for IT…