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Competing to win in the high stakes world of Cisco branded merchandise
Finding the right fitting room As shoppers, we expect a store associate to be a bridge of knowledge, connecting our nebulous desires with their artfully arranged inventory and getting us into a fitting room. However, most fitting rooms are anything but thoughtful. Their function is usually served wh…
Are You Ready to Test Drive Location Services?
If you’ve been curious about location services, but always assumed it was complicated to deploy, too technical for non-IT folks, too expensive, or all of the above, hear me out. Perhaps you run a public-facing organization – maybe it’s a retail mall, hotel, an airport, or a café. In this new digital…
Norway Looking to Lead in Customer Experience & Engagement
Norway’s longest running IT conference , IT-tinget concluded yesterday in the beautiful town of Tonsberg about an hour south of Oslo. The event has been running for 31 years now and is organized and run by Cisco’s partner Evry. This years theme is “#UserIsKing” , and Cisco hosted a special Retail Br…
Five Reasons to Upgrade Cisco’s CMX to MSE 8.0 Today
The highly anticipated Wireless Release 8.0 came out last week, and among the feature updates is a key set of enhancements and new modules for Cisco’s CMX solution that come with MSE 8.0. These updates were designed to build out the breadth of location services available to organizations, as well a…
The Summer Blockbuster You’ve Been Waiting For: Cisco Wireless Release 8.0
Cisco Wireless Release 8.0 is now available: Product Bulletin The Cisco VNI Global Mobile Data Traffic Forecast, 2013 – 2018 revealed some stunning trends with growth projections that are sure to have a dramatic impact on wireless networks worldwide. In 2013, globally, there were nearly 22 million…
Indoor Wi-Fi Location and Beacons: Better Together Part 2
Location-based services have been getting a lot of attention lately and people are increasingly curious about how Wi-Fi and beacons play together in the hot space that is indoor location technology. In my last blog I reviewed how beacons work and how to differentiate when to use Wi-Fi and beacons. T…
The Key to Success in Tracking Mobile Devices: Symbiosis, Not Espionage
As a shopper enters a store, the retailer uses Wi-Fi to track her movements, interests, and shopping habits, providing a treasure trove of insight valuable to merchandising and product development alike. And as advances in Wi-Fi promise increasing location precision and beacons promise pinpoint loca…
Apple iOS 8 and MAC Randomization: What It means for Cisco’s Connected Mobile Experiences (CMX) Solution
As you may have read, Apple’s iOS 8 will come with some changes to the way MAC addresses are exposed in Wi-Fi probe requests. Apple’s intent was to provide an additional layer of privacy for consumers and target those companies that offer analytics without providing any value to the end consum…
Indoor WiFi Location and Beacons: Better Together
In just two years, indoor location technology has taken off and attracted a lot of buzz across industries, from retailers to healthcare. But it’s no longer a conversation about just Wi-Fi – the introduction of beacon devices, including iBeacon, has added a new dimension to location technology for IT…