Partner
Digital Transformation and the Connected Value Exchange
As our customers embark on their digital transformation journey, they have a myriad of vendor, partner and technology options available to revitalize their businesses and produce better outcomes for their consumers. So more than ever – how we (vendors, resellers, integrators) work with these custome…
Your Success is Our Success: Demonstrating Cisco’s Commitment to Customers and Partners
At Cisco, the success of our customers and partners is what drives us – it’s core to who we are as a company. As longstanding Cisco employees, our roles have spanned services, sales, and support, and this cross-functional view has given us an unwavering customer-centric mindset. We also believe stro…
Distributors: Grow Your Business with Digital Marketing
I have been very fortunate in life and in my career that I have been able to see much of the world. I find tremendous joy in immersing myself in different cultures and seeing first-hand how other people live, communicate and work. While every destination and every culture has their own twist on thes…
Why Customer Success is All About Adoption, Not Addiction
We all know the facts about customer loyalty. It’s easier and less expensive to sell to an existing customer rather than acquire a new one. Loyal customers are also more likely to buy more from you and recommend you to other potential prospects. Take a moment to think about your own customer base. W…
Blood, Sweat and Tears: The Reality of Multivendor IT Support
Join us for a #CiscoChat on February 8th at 11 a.m. PT to discuss the reality of multivendor IT support. Imagine you’re the IT director of a global bank. You recently implemented a variety of digital solutions: virtualization, IoT, data analytics. You get the picture. Your company is under pressure…
Time for a (Reality) Checkup: Are Your Customers Healthy?
Creating customer loyalty is a race against time. It’s been said that after 90 days a business only has a 10% chance of making the customer loyal. Therefore, once that clock starts ticking, value realization must occur quickly or a high probability exists that you will lose the customer. Customer he…
The Future Is Now
Today in San Francisco, Rowan Trollope, SVP IoT and Applications, announced two ground-breaking Cisco Spark innovations that will leave their mark on the collaboration industry forever: Cisco Spark Board and new Cisco Spark software capabilities that, together, will revolutionize the meeting experie…
Fueling Customer Success with the Right Mix of Digital Engagement
No matter which lens you look through, it’s easy to see the importance of digital and the enormity of transformation taking place in the marketplace today. Both Gartner and Forrester predict that by 2020, 80% of the buying process is expected to occur without any direct human-to-human interaction. I…
DevNet Helps Partner Developers Innovate Faster
We have been writing a lot of blogs for network engineers and developers. But, I recently realized that Cisco Partners may benefit from a little information about DevNet. If you are a Cisco partner, potential partner, or work for one, then this blog is for you. Let us start off with some data, which…
2