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SES ( soon to be called ClickZ) hosted a Digital Marketing Conference in Jakarta this week which is the meeting point for digital marketing and advertising professionals in the AP region. Here the  latest mobile marketing trends, best practices, new technologies have been discussed and presented, in…

We all know about the importance of knowing your customer needs, and focusing on the digital journey. But all too often, we overlook the content that customer experiences — and how well it pays off the journey. A few months ago at the Word of Mouth Marketing Association  conference, I shared f…

We all know how close we are to our mobile devices and digital technology, and how much we rely on these new tools – 87% of us use our mobile device while on the go and 81% of users read email on their mobile – and all of us use some combination of the web, mobile, video, social media, computing pow…

Approximately 45% of us make New Year’s Resolutions according to research by the University of Scranton. Among the top ten resolutions for 2014 are: stay fit and healthy, spend less and save more, learn something exciting, and spend more time with family. Good luck with that… We all start with goo…

I am just back from attending the 2014 Consumer Electronics show in Las Vegas where I was meeting with customers and visiting the massive show floor. CES is an intriguing blend of extremes and contrasts: biggest and the smallest; connected and unconnected; wired and wireless; high tech – low tech. …

It’s the holiday season, and ’tis the season for giving! Since one-third of donations occur in the month of December (source: Network for Good, Chronicle of Philanthropy), digital plays an increasing role in expanding the reach of requests for donations, in creating a propensity to give,…

80% of survey respondents [administered by MIT/Sloan and Cap Gemini] believe that their companies need to go through a significant digital transformation. However, 63% of those respondents also believe that their current pace is too slow. Sound familiar? Is your company moving too slowly? Are you mo…

It’s hard to believe that over eight years have passed since I started working with Cisco. Along the way, I learned so much from peers, the industry, and about myself. As I get ready to pursue a new adventure outside of Cisco, I wanted to share some key learnings I think may be helpful to other digi…

Thank you to everyone that participated in the Let’s Chat! #Ciscosmt Series 2014 Digital and Social Media Trends Twitter chat. What a lively discussion and a special thanks to our guest Molly McHugh (@iammollymchugh), Web and Social Section Editor at @DigitalTrends. She really helped outline trends…