attribution
Who Wasn’t Responsible for Olympic Destroyer?
This blog post is authored by Paul Rascagneres and Martin Lee. Summary Absent contributions from traditional intelligence capacities, the available evidence linking the Olympic Destroyer malware to a specific threat actor group is contradictory, and does not allow for unambiguous attribution. The th…
Explosive Growth in Mobility and Location-based Marketing
It’s exciting to watch the explosive growth of mobile and hyper local based services. Mobile location based services and marketing is rapidly becoming BIG business, with an estimated $4.5B of mobile advertising being location based (rising to over $10B by 2017). Let’s look at some of the funda…
Mobile Marketing & Location Context @ ClickZ New York 2014
Digital Marketing Executives, trade press and specialist companies gathered in New York this week for the latest ClickZ Live NYCevent. Location, location, location…!!! A very clear trend visible here is how location had become a key part of the digital marketing language. It was part of the Ke…
Mobile Marketing @ SES Jakarta & WiFi based Location Context
SES ( soon to be called ClickZ) hosted a Digital Marketing Conference in Jakarta this week which is the meeting point for digital marketing and advertising professionals in the AP region. Here the latest mobile marketing trends, best practices, new technologies have been discussed and presented, in…