partner

First and foremost, I want to thank you for being a valued business partner. You are a top priority for us at Cisco and an extension of our sales team. If you’re attending Cisco’s Partner Summit event in Las Vegas this week, our goal is for you to gain valuable insight into new opportunities that wi…

The Cisco Channel Partner Program has always focused on value versus volume, rewarding partners who create value, no matter their size or sales volume. The program has evolved over time to identify market transitions, enable our partners through these transitions and recognize partners for their pra…

Heading into Partner Summit in Las Vegas at the end of the month, we have been bringing you waves of news related to this year’s event. Well it’s time we made the conversation less about Cisco and more about Cisco’s partners. This marks the third year of the Cisco Partner Ambassador program. It prov…

As a Cisco Collaboration partner, you are always looking for new ways to reach more buying centers and dazzle your customers with an engaging collaboration experience. Today, Cisco announced new innovative solutions to help you do just that. This is our most significant video launch in many years, a…

Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week: Off the Top Cisco picked up a number of Channel Champions awards at this year…

In my most recent blog on revenue-generation marketing, we talked about the alignment of sales and marketing. It is a crucial link for a number of reasons, not the least of which is ensuring that sales and marketing are working toward the same ultimate goal. In that particular instance, I spoke abou…

Ahh travel. As I arrived last night for XChange Solution Provider, I was lamenting the fact that I had just traveled 2,428 miles from Charlotte, NC to Los Angeles, CA and my bag didn’t make it with me. Woe is me, right? Little did I know that my bag would arrive at my hotel in time for me to be read…

Today the switching and wireless markets are worth US $19.2 billion and $4.2 billion, respectively, representing the largest migration business opportunity in the networking industry. The Cisco Catalyst switching portfolio has been refreshed across every platform, creating a once-in-a-lifetime sales…

Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week: Kickoff for Partner Summit 2014 This year’s Cisco Partner Summit starts in ju…