partner

Today, Cisco is filing two lawsuits to stop ARISTA’s repeated and pervasive copying of key inventions in Cisco products. These suits cover key Cisco proprietary patented features and Cisco’s copyrighted materials. Our action is based on the principle that to compete in technology, you need to innova…

Today, Cisco and IBM announced that we’re joining forces to deliver a new integrated infrastructure solution targeting big data, cloud and mobility deployments.  The VersaStack Solution by Cisco and IBM will combine Cisco’s UCS Integrated Infrastructure—comprised of the Cisco Unified Computing Syste…

Landing the first deal is just the beginning of the customer journey. Many sales professionals make the mistake of closing and immediately moving on to the next opportunity.  But once you’ve got your foot in the door of a new account, why abandon your newly found customer credibility when it can be…

When you hear the name Cisco, what comes to mind? A pretty safe bet is that you think “enterprise networking leader.” Of course, we want you to always think of us in those terms, because it’s true. However, I wanted to be sure our partners that operate in the midmarket space are recognized, because…

To show yet again how vital the Cisco Solution Partners are to our Cisco Partner Ecosystem, we’re highlighting how KEMP Technologies helped cloud services provider Peak 10 implement new infrastructure to keep up with customer demand. With more than a decade of experience as an IT provider, Peak 10’s…

The Cisco Solution Partner Program is a tiered membership program for independent software and hardware vendors that want to grow their business by creating and delivering Cisco-based solutions. We offer many valuable resources that our partners can use to build, test, market and sell their solution…

Back in March, as part of Cisco Partner Summit, I presented the Cisco Partner Ecosystem, which includes our existing channel program and our services program, and involves a much broader set of partners, such as Independent Software Vendors (ISVs), technology and consulting firms. Since Partner Summ…

Everyone is talking about it.  It’s not channel marketing, it’s not alliance marketing, it’s not product marketing.  It’s ecosystem marketing.  So what’s all the hype? First, let’s talk about what the term “partner ecosystem” means.  A partner ecosystem is not just a list of partners.  It’s a portfo…

Sometimes for series such as Partner Voices, I spend a lot of time planning. I will often spend a lot of time on the phone, sending emails out and generally trying to dig up the latest and greatest Cisco Partner success stories. Sometimes, though, happy accidents do happen and a great story just fal…