customer journey

Five Factors Shaping the Contact Center and Customer Experience in the Next Five Years In the words of author and entrepreneur Seth Godin, “It’s easier to love a brand when the brand loves you back.” So how do you love your customer back? Companies that put their customers at the center of everythin…

Too many Service Providers make the mistake of adopting an all or nothing mentality when it comes to customer engagement. They incorrectly assume that all of the engagement has to be digital. And because Service Providers can’t transact their services like Amazon.com, they just throw in the towel an…

When I think of the contact centers I visited in the 1990s, I remember walking into an open area where the agents worked. I noticed all the brightly colored sticky notes that dotted their workspaces. At the time, I thought it looked like chaos. But, in reality, that is how contact centers managed in…

If you’re like me, when you’re mobile and want to interact with a brand – for any reason – you want to do so quickly. Even if you have an app for the brand you want to engage with, you prefer fewer steps to get in touch.  And many of us want these interactions to be messaging-based with the tools we…

As a parent with two sons active in athletics, I spend a lot of time attending sporting events. I am fascinated with how coaches evaluate the performance of their players to help them improve. At the professional level, coaches use historic data to win. One example is the way a baseball manager posi…

Rumor has it there’s more to life than #teamcollaboration. Actually, I can confirm the rumor with just a few words: chocolate, puppies, and motorcycles. You’re welcome to fill in the blanks with your own evidence. But, I digress. Teamwork is absolutely important, but even if you come up with the bes…

Guest blog by: Paul Bibby Solutions Engineer ResponseTap     Enabling conversations that get to the point of sale faster Imagine if you could connect a caller’s online website journey to their phone call. As soon as a contact center agent answers the call, they’re presented with valu…

Artificial intelligence for customer center is a hot subject. One industry analyst recently shared that, starting a few months ago, more than 75% of the firm’s customer inquiries were to discuss just one topic: Using AI to improve contact centers. What are some key insights regarding contact center…

Contact Center Power Chord On Thursday, April 24th, 1964, the four young Beatles walked into North London’s Abbey Road studio for a recording session. When they left that evening, the music industry was forever changed. Why? The Chord. The most famous chord in rock ‘n roll history. The Beatles were…