Partner

Today, Cisco and IBM announced that we’re joining forces to deliver a new integrated infrastructure solution targeting big data, cloud and mobility deployments.  The VersaStack Solution by Cisco and IBM will combine Cisco’s UCS Integrated Infrastructure—comprised of the Cisco Unified Computing Syste…

Landing the first deal is just the beginning of the customer journey. Many sales professionals make the mistake of closing and immediately moving on to the next opportunity.  But once you’ve got your foot in the door of a new account, why abandon your newly found customer credibility when it can be…

Well we’re deep into football season, so I decided what better time to chat with David Powell, TekLinks Vice President of Managed & Cloud Services, than when his beloved Alabama Crimson Tide are fighting for a spot in the College Football Playoffs. (Meanwhile, my Wake Forest Demon Deacons are mi…

One year ago at Cisco Collaboration Summit 2013, we set out on a mission to bring amazing collaboration experiences to every room, every desktop, and every pocket. We’ve had an incredible year delivering simple and affordable collaboration technologies leading up to Collaboration Summit 2014 this we…

When you hear the name Cisco, what comes to mind? A pretty safe bet is that you think “enterprise networking leader.” Of course, we want you to always think of us in those terms, because it’s true. However, I wanted to be sure our partners that operate in the midmarket space are recognized, because…

To show yet again how vital the Cisco Solution Partners are to our Cisco Partner Ecosystem, we’re highlighting how KEMP Technologies helped cloud services provider Peak 10 implement new infrastructure to keep up with customer demand. With more than a decade of experience as an IT provider, Peak 10’s…

The Cisco Solution Partner Program is a tiered membership program for independent software and hardware vendors that want to grow their business by creating and delivering Cisco-based solutions. We offer many valuable resources that our partners can use to build, test, market and sell their solution…

Back in March, as part of Cisco Partner Summit, I presented the Cisco Partner Ecosystem, which includes our existing channel program and our services program, and involves a much broader set of partners, such as Independent Software Vendors (ISVs), technology and consulting firms. Since Partner Summ…

Everyone is talking about it.  It’s not channel marketing, it’s not alliance marketing, it’s not product marketing.  It’s ecosystem marketing.  So what’s all the hype? First, let’s talk about what the term “partner ecosystem” means.  A partner ecosystem is not just a list of partners.  It’s a portfo…