Media Blueprint

September 13, 2018

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Cisco @IBC 2018: “Dailies” to “Hourlies;” Venues to Studios: How Our Media Blueprint is Reaching into Film and S …

Hi, Rog again. Last blog, I hinted at more details to come about our current work to industrialize the implementation of IP and cloud technologies into adjacent media segments. Specifically, film and sports. This blog aims to do just that: Give you a deeper look into the ways our film and sports par…

Cisco @ IBC 2018 Show-verview: From Broadcast to Film to Sports, the Media Industrialization Era Is Accelerating

Hi, it’s Rog. The kids are back in school and the last summer holiday weekend is upon us, which can only mean one thing: It’s time for 60,000 or so of us to pack our bags for Amsterdam, and IBC. And my job, in this blog, is to impart my take on what’s going to be happening when we all get there, in…

NAB 2018: here’s what you saw with the Cisco team

Sleep deprived?  If you are one of 200 or so people on my flight back to NYC from Vegas, you sure as heck are!  With another successful NAB in the books, vendors and customers alike make the great trek home, a little worse for the wear.  A week of non-stop meetings, events, solution showcasing, non-…

NAB Show Day 3: Getting married, or getting a media ecosystem?

One of the great things about NAB Show is the opportunity to learn more about your colleagues. Chatting to one of her colleagues, it came up she had wedding insurance for her marriage next year. I hadn’t come across this previously but it’s a great idea. This is a major event in someone’s life and r…

NAB Show Day 2: I didn’t want to join the circus

Working in the media has always required a varied skill set and flexible approach. Often you need to come up with new and innovative ways to respond to the rapidly emerging demands of new devices and services. There are lots of solutions out there but they increasingly need you to use multiple tools…

Cisco Offers Expanded Media Blueprint Portfolio to Accelerate Potential of Cloud and IP Technology

Adoption of cloud and IP technology in the media industry continues to progress rapidly as companies meet the challenges associated with delivering any-screen digital experiences that are more viewer-driven, over-the-top-styled, and cloud-based. The technology revolution in media and entertainment b…

September 17, 2017

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IBC 2017: A Media Blueprint for the Intersection of Sports and the Transition to IP

Written by Joey Bischof, Sales Lead – Sports Broadcaster & Leagues Sports: Few (if any!) other categories of live entertainment garner as much “return on emotion,” to borrow a clever phrase coined by my colleagues over at EVS. And they’re right. Consider this: Sports is the least time-shif…

September 16, 2017

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IBC 2017: Cloudian, Cisco, and Important Trends in Media Storage

It’s been a few months since we’ve reported in on the storage trends we’re seeing in the media and entertainment segment. Last time was at the 2017 NAB Show, in April, when object-based storage was the big thing (still is.) Why, because more and more content providers want a way to store video in th…

September 15, 2017

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How to Evolve Media Infrastructure, and Sleep Well at Night

Imagine you’ve made a decision to move out of your house—the one that’s faithfully served your needs in the past years—to a new one. You want your new house to be part of the digital world around you, and to enjoy all the benefits of modern technology, so you make it connected, smart, automated. But…