Cisco Media

If you’re in the media industry, you know why the move from serial digital interfaces (SDI) to IP can be so stressful. Leveraging IP for broadcasting in studios, stadiums and trucks dramatically simplifies and optimizes infrastructure setup and work flows and opens innovative ways of doing remote pr…

One thing is crystal clear, Media companies are creating an incredible amount of content, and they’re creating more and more of that content. This data is accumulated in huge libraries and retained for long periods. Access to this data is required on a regular basis, but the old way of long te…

Maybe this is happening to you: You’re talking with a friend, and learn of yet another new TV show, from yet another online media source, that sounds really interesting – and it’s the third time it’s happened that week. Unmistakably, the media and entertainment industry is developing content at a mu…

Hi, Rog again. Last blog, I hinted at more details to come about our current work to industrialize the implementation of IP and cloud technologies into adjacent media segments. Specifically, film and sports. This blog aims to do just that: Give you a deeper look into the ways our film and sports par…

I remember when I was a kid being blessed to be able to go to the Circus. The entertainers were amazing and the clowns, well not so much! One thing I always recall from attending those shows as a kid was the balance that was on display from the entertainers up on the tight rope! Truly amazing to wal…

Hi, it’s Rog. The kids are back in school and the last summer holiday weekend is upon us, which can only mean one thing: It’s time for 60,000 or so of us to pack our bags for Amsterdam, and IBC. And my job, in this blog, is to impart my take on what’s going to be happening when we all get there, in…

(Continued from Part 1) Dave Ward, Cisco, left; Ben Havey, Walt Disney Studios, right, during “the reveal” of Disney’s StudioLAB Leslie Ellis: Such as what it takes to make a blockbuster film. As in, hundreds of people, and it takes months. Whereas with new and emerging VR tools,…

Hi, it’s Rog. On June 26, at Cisco’s Building No. 9, in San Jose, we and the Advanced Imaging Society, hosted our first-ever “XR on the Bay: Where Silicon Valley Meets Hollywood” event. Jim Chabin, President of the AIS, kicked things off with a rather brilliant observation, which summed up the entir…

Adoption of cloud and IP technology in the media industry continues to progress rapidly as companies meet the challenges associated with delivering any-screen digital experiences that are more viewer-driven, over-the-top-styled, and cloud-based. The technology revolution in media and entertainment b…