Partner

Every Friday, we’ll highlight the most important Cisco partner news and stories of the week, as well as point you to important Cisco-related content you may have missed along the way. Let’s have it. Off The Top It’s a holiday week in the United States but that doesn’t mean a full stop for Cisco part…

Distribution is a critical piece of our go-to-market channel strategy, representing $13 billion a year in revenue for Cisco. We need a strong leader to continue the tradition of programs and relationships we’ve established with our key distribution partners, and it’s with that in mind that I’m very…

Social media now makes up more than 20 percent of all time spent online, and it’s easier than ever to see the value it can have for businesses, brands, and even personal reputations. According to a Nielsen survey, 65 percent of social media users surveyed use social activities to learn more informat…

Admit it: you hear Cisco and automatically think enterprise networking leader. Well, it’s time to expand that thinking. This week at Cisco Partner Summit we are officially turning the spotlight on the midmarket and the opportunity it offers Cisco channel partners for growth and profit.  With 1.4 mil…

Earlier today, Cisco introduced an expanded portfolio of desktop virtualization solution architectures, based on Cisco UCS, that extend Cisco’s value proposition, solution breadth and market reach.  This is very important for our partner ecosystem, which continues to be the foundation for selling Ci…

We estimate there are approximately 1.4M potential mid-size and large customers globally. Reaching them with the right message and the right offerings at the right time is not trivial, nor is it something that just luckily happens. It takes a good understanding of the sales cycle and most importantl…

Did you know the number of mobile-connected devices has broken the 1 billion mark? We have become more reliant on the Internet to get things done, take care of customers, and expand our businesses. This is a very important topic for partners, including small business partners. Cisco’s newly expanded…

A few weeks ago we launched new Cisco Unified Access solutions at Cisco Live. These included the new Catalyst 3850 switch and the new Cisco 5760 Wireless LAN Controller, both built on the new Unified Access Data Plane ASIC.  These will be key for Cisco partners and their customers as they implement…

Cisco and VMware share a long track record of joint innovation and integrated solution development, providing differentiated capabilities and benefits for our partners and customers. Cisco Unified Computing System (UCS) is a great example of technology that raises the performance bar and dramaticall…