Articles
Selling Higher – Changing Our Selling Motions for Better Customer Outcomes
If you attended this year’s Partner Summit, live or virtually, you might have heard Wendy Bahr talk about the need for Cisco and our partners to focus more on our customers’ business outcomes and own the opportunity together. At face value, it sounds simple. What she’s really talking about is an evo…
How ISVs Can Take Advantage of Cisco DNA in the New Era in Networking
With Cisco’s launch of The Network. Intuitive., we are delivering an open and extensible architecture that is constantly learning, adapting, and protecting. As Nirav Sheth pointed out in his blog about the new network on June 21, we are leading a breakthrough approach from the traditional, man…
Digital Transformation and the Connected Value Exchange
As our customers embark on their digital transformation journey, they have a myriad of vendor, partner and technology options available to revitalize their businesses and produce better outcomes for their consumers. So more than ever – how we (vendors, resellers, integrators) work with these custome…
Leveraging the Ecosystem
Digital transformation offers customers immense opportunity to create new business value, and can only be achieved when it is powered by both our best-of-breed partners and Cisco innovation. We put our customer business issues first – then engage our entire ecosystem, including resellers, software v…
Recognizing Opportunity Through Digital Transformation
It’s All about Engaging Differently Everywhere I turned this week at Cisco Live in Las Vegas, customers were talking about digital transformation. As technology transforms the world, they’re looking for ways to increase their competitive advantage—and success. That might include automating their ope…
Cisco and Red Hat to Build On-Ramps to the Intercloud
CIOs are embracing cloud to deliver I.T. applications and services to employees, partners and customers more flexibly and at lower cost. As cloud moves from experimentation into the mainstream, OpenStack and other open source technologies have emerged as a catalyst for cloud innovation. That’s why…
Cisco and Microsoft: Opening a World of Opportunity for Partners
The IT market is changing. Fast. As a result, customers expect their IT suppliers to offer capabilities beyond products and services, and deliver actual business outcomes. That’s why we’re evolving the Cisco Partner Ecosystem. By expanding the breadth and depth of our partner ecosystem, our goal is…
Fueling the Next Wave of Integrated Infrastructure Growth with EMC and VCE
Over the last few years we’ve witnessed a major industry shift toward integrated infrastructure as CIOs look to simplify IT and focus on delivering business outcomes. The opportunity is huge, with the market expected to grow to more than $14B in 2016. It’s also one of the hottest segments of the e…
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