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Brendan O'Brien

Director Global Product Marketing

Connected Mobile Experiences

Dr Brendan O’Brien, Director Global Product Marketing for Cisco Connected Mobile Experiences.

Brendan leads the marketing and evangelizing of Cisco’s new Connected Mobile Experiences (CMX) solutions -- which enables enterprises to turn WiFi into a business and services innovation platform. Working closely with large enterprises and Service Providers globally he helps address advocate the various business modesl and opportunities that are emerging to enable monetization of WiFi generated data and analytics. 

 

Prior to Cisco as founder and CEO of ThinkSmart Technologies, Brendan successfully led the company from its foundation in mid 2010 to acquisition by Cisco Systems in September 2012.  ThinkSmart was recognized as the leader in pioneering the market for location-based analytics using WiFi. It was founded as a University spin-out, attracted world leading post doctoral researchers, and under Dr O’Brien’s leadership drove awareness and adoption globally through ThinkSmart’s ground-breaking software. 

Articles

August 13, 2013

NETWORKING

Cisco CMX Solution – Version 7.5 Released

Released along with the Wireless Release 7.5 earlier this month was the latest version of Connected Mobile Experiences (CMX), continuing Cisco’s leadership in the emerging field of WiFi location based services and analytics. Release 7.5 delivers a rich set of innovations to enhance the existing Conn…

August 6, 2013

NETWORKING

Cisco CMX Analytics in use at CiscoLive! Orlando

Editor’s Note: This blog post was co-written by Dr. Brendan O’Brien, who is authoring the post, and Dr. James Little, technical lead for CMX Analytics in Cisco’s Wireless Networking Group. This year’s CiscoLive! in Orlando with over 20000 visitors was  selected as an ideal op…

Location-Based Services & Monetization for Service Providers:

Location Based Services in the Service Provider (SP) world is a very hot topic at present, with many SP’s looking for monetization opportunities for Wi-Fi. Cisco has been working with our service provider customers to help deliver monetization capabilities; one way of opening new revenue oppor…

July 12, 2013

NETWORKING

More on Cisco’s Connected Mobile Experiences in Nice, France

Last month I wrote about the Connected Mobile Experiences deployment in Nice. One of the most interesting things I saw at the iCity launch in Nice was a real cool application that can leverage the power of Cisco’s Connected Mobile Experiences (CMX) solution to deliver very unique and exciting…

July 5, 2013

NETWORKING

Cisco’s Connected Mobile Experiences at Cisco Live Orlando 2013

Orlando 2013 being Cisco Live’s largest event yet with over 20000 delegates was where CMX was shown to be a very key part of Cisco’s strategic business solutions offering and was shown right throughout the show from Key note addresses to booth demos, to focussed presentations to whisper…

July 1, 2013

NETWORKING

Swan & Dolphin Resort Showcases Connected Mobile Experiences at Cisco Live!

As part of Cisco Live! last week, Cisco hosted a Connected Mobile Experiences Dinner last night with senior executives of some of our customers and partners in  Shula’s Steak house at the Walt Disney Swan and Dolphin Resort in Orlando. One of the key points of the night was the presentation by…

June 19, 2013

NETWORKING

LIVE from the 2013 SITA Air Transport IT Summit – Industry Insights & Connected Mobile Experiences

I’m here at the 2013 SITA Air Transport IT Summit in Brussels with hundreds of the industry’s decision makers gathered to hear CEO’s and CIO’s address the community. In partnership with SITA, Cisco displayed the next generation of passenger monitoring and flow management solutions using…

June 17, 2013

NETWORKING

Nice, France: A Municipal Showcase for Cisco’s Connected Mobile Experiences

The city of Nice and Cisco, working with Think Global, showcased today the first Internet of Everything proof-of-concept (PoC) for a smart city. The project, called “Connected Boulevard,” builds on Connected Mobile Experiences to create innovative connected experiences by playing host to “guest” dev…

June 11, 2013

NETWORKING

Location Based Analytics and Services – Retail – What are the practical uses?

Nobody can question that location-based services are hot these days–especially in the retail space. Retail in general is under increasing competition and pressure to maintain its revenues and profitability, especially physical retailers who are threatened by online businesses, ranging from one…