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Location Based Analytics and Services – Retail – What are the practical uses?
Nobody can question that location-based services are hot these days–especially in the retail space. Retail in general is under increasing competition and pressure to maintain its revenues and profitability, especially physical retailers who are threatened by online businesses, ranging from one…
Retail & Location Services – hype or happening – what is the value
Location Services has been a holy grail in many industries for almost 5 years now and none more so that in the retail industry. In recent discussions with Chief Executive Officers in leading retailers especially those from a marketing or operations persecutive some interesting comments and trends ar…
Available Now: Cisco Retail Webcast “Build Customer Loyalty, Boost Store Revenue”
Do you want to increase sales by providing shoppers with the information they need when and where they need it – in your store? Cisco Connected Mobile Experiences solution can help you do just that. Connected Mobile Experiences is a new solution that helps enables retail organizations to use Wi-Fi l…
MSE Blog Series Part 3: Monetize Your WLAN using Cisco Location Analytics
In light of the recent announcement of MSE Release 7.4 and Advanced Location Analytics Availability, we thought it would be timely to pick up where we left off on our MSE blogs series. In the first two, my colleague Anshul Tyagi covered how the MSE optimizes the CleanAir experience and discussed oth…
Indoor Location Services: New Data/New Opportunities
The great (relatively) untapped kingdom of ‘indoor wireless’ may be the next great frontier? With expectations of WiFi connectivity for just about any business we visit these days, there is no reason this next step for making the physical world more accessible should not be adopted. Indoor location…
Cisco NRF 2013 – Two New Mobility Solutions Video Demonstrations
We’ve posted two new videos of the mobility solutions that we showcased in the Cisco booth at NRF 2013. Cisco Connected Mobile Experiences – Deliver personalized, highly targeted mobile services to consumers to optimize the customer experience and enhance store profits Cisco BYOD Smart Soluti…