Leadership in Tough and Uncertain Times

Leadership in Tough and Uncertain Times

We were honored and thrilled to have a guest appearance from best-selling professor, lecturer, author, and podcast host, Brené Brown. Brown spoke specifically and directly about the global pandemic and referred to it as something that can’t be looked at as a short-term crisis that we can just ‘clean up from’. Giving it to us straight: we need to stop crisis reaction and get strategic.

How the Marketing Evolution is Driving Business Resiliency

How the Marketing Evolution is Driving Business Resiliency

I think of the changes within two categories. First, we experienced changes internally through our people and processes, and second, the transformation of our client experience. Regarding our people, I have been surprised and delighted at how our teams adapted to a remote environment. When the pandemic first hit, and things were locking down, there was a kick of adrenaline from the team – a sense of urgency – resulting in heightened productivity and creativity. From a client experience perspective, we noticed a couple of really big shifts. As customers developed an appetite to purchase online, our e-commerce business spiked exponentially.

Cisco’s Innovative Program Focused on Digital Acceleration Goes Beyond Technology

Cisco’s Innovative Program Focused on Digital Acceleration Goes Beyond Technology

Globally known as “Country Digital Acceleration” (CDA), Cisco’s innovative  program leverages digital inclusion across different sectors in Brazil. Our CDA projects get results in the short term, mainly in the areas of education, healthcare, security, and the public sector.

NFL e Cisco ampliam parceria para conectar e proteger os Jogos Internacionais da NFL

4 min read

Soluções de rede e segurança cibernética da Cisco darão suporte às operações da liga nos jogos internacionais da NFL de 2024 no Brasil, Reino Unido,  Alemanha, além da Espanha em 2025 A NFL e a Cisco anunciaram que a liga aproveitará as soluções líderes de rede e segurança cibernética da Cisco para conectar e proteger os Jogos Internacionais da NFL em 2024 e o…

June 6, 2024

CORPORATE NEWS

Cisco anuncia inovações e investimentos em IA para ajudar os clientes a explorar um futuro mais conectado e seguro

5 min read

As inovações impulsionadas pela IA criam a resiliência digital dos clientes, combinando de forma única o poder da rede com segurança, observabilidade e dados líderes do setor, simplificando a adoção e oferecendo visibilidade e insights em toda a ‘pegada’ digital (digital footprint). A Cisco Investments lançou o Fundo Global de Investimento em IA, esti…

February 29, 2024

CORE NETWORKS

Cisco, NEC and TIM Brazil improve TIM Brazil network quality with automation and advanced data analytics

3 min read

SAN JOSE, Calif., and TOKYO, Japan, February 29, 2024 – Cisco and NEC Corporation (NEC; TSE: 6701) announce their strategic collaboration with TIM Brazil, a leading operator in the Brazilian telecommunications sector. The collaboration aims to improve TIM Brazil network performance, service quality and end-to-end visibility, providing an enhanced…

February 27, 2023

CORPORATE NEWS

V.tal Works with Cisco to Increase Fiber-Optic Neutral Network Capacity and Accelerate Deployment of 5G

2 min read

SAN JOSE, Calif., February 27, 2023 – Cisco announced today it is working with V.tal to increase the capacity of its multi-tenant fiber-optic neutral network in Brazil to accelerate the delivery of 5G services and enable the Internet for the Future, expanding connectivity throughout the country.   V.tal is the first end-to-end fiber-optic neutral netw…

May 13, 2020

SECURITY

Cisco and OAS to Finance Cybersecurity Innovation Projects in Latin America

3 min read

The initiative endowed with US $150,000, continues the partnership that created the Cybersecurity Innovation Councils, announced in August 2019. This effort Includes free cybersecurity courses targeting at least 100,000 students through the Cisco Networking Academy program Washington, May 13, 2020 – The Organization of American States (OA…

February 24, 2020

THOUGHT LEADERSHIP

Customer Centricity: Elevating the Customer Experience

4 min read

In recent months, I’ve had the pleasure of joining panels and attending industry events focused on the evolution of customer-centricity. A common theme that is top of mind everywhere is having the customer at the core of the marketing strategy. The customer’s buying behavior has changed. As the consumption of products and services continues to evolve, so…

January 23, 2020

THOUGHT LEADERSHIP

Our Partners – Connecting and Celebrating the Diversity of Women in Technology

5 min read

I recently had the distinct honor of speaking at the CKO WiSH Breakfast, hosted by our partner, SHI International Corp. The mission of WiSH (Women in SHI) is to connect and celebrate the diversity of women in technology. I always love attending events that bring women together to share inspirational stories of how they have achieved their goals and their dri…

Giving Back with Cisco Partners

2 min read

A huge part of our Cisco culture is giving back. We’ve woven it into our benefits with Time2Give, various activities we partake in to raise money and awareness, like last week with the Covenant House Sleep Out, and even our events with many having a give-back aspect as I mentioned in my last blog. Along with all of these things, Cisco employees across the world g…

November 20, 2019

DIGITIZATION

Create Meaningful & Memorable Events Through a Personalized Experience

4 min read

Marketing has transformed drastically over the last few years, with one of the biggest transformations being in a strategic investment area for every marketing organization: events. As marketeers, we have to be at the forefront of that transformation. We gain a tremendous amount of insights on customers through various touchpoints in the sales cycle, a…