video
The Yin-Yang of Video-Aware Networking
A few weeks ago, 55,000 of my closest media, entertainment, and technology colleagues and I traveled to Amsterdam to attend IBC. IBC is a very special show where the worlds of technology and media collide. As the industry continues to evolve at warp speed, IBC this year proved to be an exceptional v…
Cisco & Women: Transforming the Entertainment Industry One Award at a Time!
A few weeks ago, I was named the 2017 Women in Cable Telecommunications (WICT) Woman to Watch for their newly established Technology category. Talk about honored—I am going to be sharing the stage with some seriously badass movers and shakers: Sara Barnett, BBC America’s President and GM; D’Arcy Ru…
Network Slicing in Action
Smarter Node Selection for Low Latency Mobile Services Written by Humberto La Roche, Bob Smith, and Tim Stammers One particular aspect of mobile network evolution that deserves attention is the idea of reducing round-trip time (RTT) between consumers of a service and the service source itself. So mu…
The Internet is Closer to Home Than You Think
The Internet is global in spirit. But the traffic associated with it is increasingly local in nature, as we found in our recent VNI study. Consider a typical Internet user in North America. Today, over a third (35%) of the content accessed by this user is sent from a point within the same metropolit…
Parents in Prison: How Cisco is Helping Families Stay Connected
“When I was growing up in Indianapolis, we didn’t have a lot of money. We weren’t exactly poor, but then again, we never vacationed at Disneyland. Maybe Rock City . . . the Smoky Mountains – or Kings Island if we were lucky. But even then it was just for a weekend. So when our family needed an…
Supporting the broadcasting of the future
Media companies can use a cloud-based video infrastructure to support flexible and innovative ways of providing content. The way we watch TV and video is changing rapidly. People are consuming more content online, on a growing number of different devices inside and outside the home. And this is happ…
The revenue opportunity of targeted advertising
The data from an integrated video platform has huge potential to make advertising more effective. Updating their video infrastructure makes it possible for telecoms companies to supply the flexible and personalised services that their customers increasingly expect. That’s a pretty big deal – but it’…
Lights, Camera, Action: Sparking Conversations with a Live Demo at NAB
Written by Shawn Tylka, Cable & Media Field Marketing Lead Cisco is committed to the transformation underway in media, a vibrant and growing industry, and the National Association of Broadcasters Show (NAB) is a key opportunity for us to show off what we have been up to and how we are helping ad…
Keeping your edge by delighting customers
Unbeatable video quality and intelligent content discovery are two key elements of a great customer experience. Online video is a competitive market, with many different companies providing similar services. But there’s one way that businesses really can stand out – and that’s by providing a memorab…
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