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Have you been doing your Twitter homework? Educators are using social media to share their lesson plans and get new ideas.  If your favorite teacher is not already doing this, help them set up their Twitter account: description, photos; first tweet.…

Integrating Social Media Channels into Existing CRM Systems and Processes The year is 2024, and you just walked into a department store to return a pair of jeans. As you enter the store, the near field communication (NFC) chip in your smartphone tells the store who you are because you have enabled t…

Guest Blog by Sarah Evans, Social Media Correspondent Sarah Evans (@prsarahevans) is the chief evangelist at Tracky and owner of Sevans Strategy, a public relations and new media consultancy. She’s the author of new book, [RE]FRAME: Little Inspirations For A Larger Purpose (published by Slim…

According to a Nielsen study, social media is no longer in its infancy.  No kidding. During the November military confrontation between Israel and Hamas, social media played a very grown-up role.  What distinguished it from past politically-charged social media exchanges was the participation of sta…