Digital and Social

As the year is drawing to a close, I like to reflect on the friendships and professional relationships I have built and nurtured over the year. There are many people and organizations that come to mind and it would be too long to list them all. Let’s just say, it’s been a wonderful year and I cheris…

I hear so much lately about innovation with virtually every company claiming that they are innovative. Is that really true, or is it yet another over used buzz word that has no substance?  I personally see little true innovation, just claims of being innovative (who would say otherwise, right?).  On…

Here is something fun you can do today with your smart phone or tablet. It’s an app that brings the Internet of Things alive from a newspaper or screen. How to get it: 1. First, go grab a copy of today’s global Wall Street Journal and find the Cisco TOMORROW Starts Here ad, which is in…

Listening is our “North Star” and here at Cisco we are using insights from social listening to help guide and inform our social media strategy and enable meaningful engagements with our customers. Thanks to everyone who joined us on October 24th for the launch of our new Social Media Listening Cente…

Over the last few months we’ve made some nice additions and improvements to Cisco.com. We’ll be writing in more detail about these individually, but I’d thought I’d give a short recap. 1. Faster Downloads! We’ve had some big performance improvements in the download experience, both in terms of red…

I presented at the BtoB Networking Breakfast (#BtoBNet) today and wanted to share my slides in this blog along with some food for thought based on my presentation: Not all social media participants will converse, comment or create. The Forrester social technographics ladder outlines 6 active social…

Getting online — not just in line — to find the best deals. This holiday shopping season, brick-and-mortar stores are out to match e-commerce sites with the latest and deepest discounts, and even encourage in-store shoppers to buy online. About 85% of online retailers will offer special promotions o…

We redesigned and updated the blog incorporating many new features designed to improve the blogging experience! Here are some of the major changes you will notice as you explore the site: The Cisco.com banner is now at the top of every page, hover over the logo to select either the blogs homepage or…

We’re curious… What do you look for when choosing  social media training programs you will participate in? It can be daunting, given the variety of information, organizations, and strategies out in the socialphere. On top of that, learning methods and preferences are different for everyone, making i…