Webex Cloud Calling
What SPs Need to Know About Customer Engagement for the Large Enterprise Buyer
Large enterprises are a complex beast. Merely mapping the buying process as well as the customer journey is not only complicated, but also varies across different vertical segments and is consistently multi-faceted and longer in duration than SMB and midmarket enterprises. In the previous two blog p…
Winning Over the Midmarket Buyers – 3 Customer Engagement Tips
Nowadays, customer engagement is almost synonymous with digital engagement. While there’s some truth to this (and one of the reasons why Cisco recently launched the Digital Accelerator for Service Providers), it fails to encompass the entire customer journey (particularly for midmarket and enterpris…
Small Business Buyers Over-Index on Digital Journeys
As Daniel O’Connell and his colleagues at Gartner report in their Unified Communications Worldwide 2017 Forecast Overview, “small-business cloud telephony adoption will nearly double from 2016 through 2021, to reach 45% of small businesses.” He also explains that “small businesses will adopt cloud v…
Calling in Webex Teams Now Powered by Cisco BroadCloud
Calling in Webex Teams: A Proven Calling Platform That Brings Cloud Innovation to the Mid-Market and Large Enterprise Today Cisco announced a new enterprise-class, native cloud solution – Webex Calling. It’s powered by bringing together the best of the proven Cisco BroadCloud platform as well as Cis…