over-the-top
The TV Subscriber Journey: Three Foundational Steps
Interested in attracting new customers? Reconnecting to cord-cutters? Retaining valued subscribers? Put Cisco SPVSS stand 1.A71 on your must-see list at #IBC2018! Reach out to your Cisco account rep or any listed author to book a demo of Infinite Video Platform, our cloud service for pay TV operator…
Prepare Yourself for the Future of Video
Part 3: What does it take to win in an OTT world? In my previous post of this trilogy, I explained why I think that OTT video on the unmanaged network (aka. the Internet) is here to stay. Moreover, I suggested that by combining the advantages of Video-Over-IP with those of Video-Over–Broadcast, serv…
Is OTT Here to Stay?
Part 2: What does it take to win in an OTT world? In the first blog of this trilogy, I wrote that pay TV providers do not seem to perceive OTT video as a threat to their business. Well one thing’s for sure; there is plenty that we can learn from OTT video providers. They certainly brought new standa…
Is OTT Friend or Foe?
Part 1: What does it take to win in an OTT world? In this blog trilogy, I will try to shed some light on one of the more intriguing topics in the video industry– OTT video. I will discuss the reality of OTT video, the service provider’s perception of it, the future of the paid video industry and wh…
At the Heart of Asia’s Mobile Growth Momentum
Catching up on the feats and achievements of your favorite Asian athletes at the Rio Olympics?, Thanks to the power of over-the-top (OTT) content streaming, sports fans in Asia Pacific are able to catch the live sporting action at all hours of the day — very often beamed directly to their smartphone…
Watching The Games of tomorrow: How does the future of sports broadcasting look?
Sports broadcasting is on the cusp of a new era. One that will bring opportunities and challenges to broadcasters, content owners, athletes and fans. A once-simple landscape is now the territory of niche over-the-top (OTT) players and digital giants. And there’s revolutionary technologies like virtu…
Go over the top and into the cloud to augment pay-TV services
You need to act fast to avoid losing the pay-TV race. The new breed of over-the-top players aren’t messing around. Read on to discover your competitive edge… Over-the-top (OTT) TV and video services are expected to generate $51 billion by 2020, according to a recent Global OTT TV & Video Forecas…
Over-the-Top (OTT) Considerations: Functionalities and Technologies
By Tom Ohanian, Cisco Service Provider Sales Business Development Manger The television viewing experience that since its inception consisted of gathering in the family living room and watching live television has clearly changed. Today, television viewing perhaps should be changed to the more versa…
Route Redistribution – A thing of the past?
This week at CiscoLive Orlando, Cisco made two announcements around Enterprise Routing – Open EIGRP and EIGRP OTP. Originally announced at CiscoLive London, EIGRP has been opened to the community as an IETF Informational Draft “Open EIGRP”, Open EIGRP provides vendors with technic…