Pay TV
Cisco SPVSS IBC Panel: The Next Billion Viewers, the Next Billion Dollars
JAMES FIELD is speaking on this amazing IBC 2018 panel! (So are BBC, Google, & SSVC.) To attend, login to your IBC registration, click on Upgrade, and use code CSS18 to get free ‘add-on’ access to the session. NEW TV GROWTH MODELS is the topic of the panel. The set-up question: How w…
The TV Subscriber Journey: Three Foundational Steps
Interested in attracting new customers? Reconnecting to cord-cutters? Retaining valued subscribers? Put Cisco SPVSS stand 1.A71 on your must-see list at #IBC2018! Reach out to your Cisco account rep or any listed author to book a demo of Infinite Video Platform, our cloud service for pay TV operator…
Blended TV: Broadcast and Streaming, better together.
To set-top, or not to set-top? Is that the question? Because Infinite Video Platform is a cloud service that blends broadcast and streaming to create premium video experiences on all devices. Reach out to book a demo at #IBC2018 with any listed contributor. Which is best? Retail streaming devices…
Pay TV in Asia – Where is the puck going?
By Aunindo Ghosh Fifty countries, 4.5 billion people, and a multitude of cultures and economies. Asia Pacific is indeed as varied as it is vast. And that variation includes the way people watch TV. But if there is one thread that binds everyone in this region, it has to be the explosive growth of Mo…
Prepare Yourself for the Future of Video
Part 3: What does it take to win in an OTT world? In my previous post of this trilogy, I explained why I think that OTT video on the unmanaged network (aka. the Internet) is here to stay. Moreover, I suggested that by combining the advantages of Video-Over-IP with those of Video-Over–Broadcast, serv…
Is OTT Here to Stay?
Part 2: What does it take to win in an OTT world? In the first blog of this trilogy, I wrote that pay TV providers do not seem to perceive OTT video as a threat to their business. Well one thing’s for sure; there is plenty that we can learn from OTT video providers. They certainly brought new standa…
Is OTT Friend or Foe?
Part 1: What does it take to win in an OTT world? In this blog trilogy, I will try to shed some light on one of the more intriguing topics in the video industry– OTT video. I will discuss the reality of OTT video, the service provider’s perception of it, the future of the paid video industry and wh…
Cuddle the cord cutters: Make sure summer isn’t your slow time
It’s easy to forget about TV in summer. Sunshine, holidays and a drop off in content mean viewers are less likely to tune in compared with other times of year. So providers should be working harder than ever to retain their viewers. Research from Sanford Bernstein shows that pay-TV subscriptions ar…
The New Face of Digital Piracy: Part One
By Ted Rose, Operational Security, Service Provider Video Software and Solutions, Cisco Our security team already blogged about the complex realities of securing digital video content back in April, when attendees of the National Association of Broadcasters gathered in Las Vegas for their annual mee…