insurance
The Importance of the Omnichannel in Financial Services
Technology has and will continue to be a key enabler across every product delivery channel within the financial services sector. You simply need to explore some of the newer bank branches, available applications within app stores or investigate online innovations inherent in many institutions’ web p…
Recap of Cisco at Next Generation Insurance Summit and Best Practices in Retail Financial Services Symposium
Cisco attended the Next Generation Insurance Summit (March 11-13) in Newport Beach, CA and the Best Practices in Retail Financial Services Symposium (March 13-15) in Carlsbad, CA. Some of the top minds in the financial services industry were in attendance and it was great to see these leaders delive…
Customer Loyalty is the Ultimate Goal, Not Just Satisfaction
Money is tight. Everyone wants to feel as if they are getting the most out of every dollar spent. While brand perception and trust are vital, many insurers have refined their customer satisfaction focus to now pursue and measure customer loyalty. Like many other industries, the insurance industry i…
Satisfied Customers Aren’t Necessarily Loyal Customers
Retention Trumps Satisfaction For about a decade, JD Power and Associates has been asking consumers to rate their satisfaction with insurance companies on a simple scale of 1-5. This summer, a study of the auto insurance industry found satisfaction, as measured by this simple survey, to be at an all…
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