Articles
What can you learn from your most profitable competitors?
There is one thing that every CEO wants to know the answer to: How is my company performing compared to others? This question does not stem from insecurity, but rather from the desire to gain insight, to achieve great results, and to generate maximum returns. “Am I charging enough for my services?”,…
What do ‘Owning Your Edge’ and ‘Customer Experience’ have in common?
It’s not easy to be in the resell and network integration business. For decades, our partners have been wrestling each other for differentiation and relevance in a crowded and unforgiving landscape. We often ask partners “Why do customers buy from you?”, and while the answers vary, they are often pr…