Event Management

November 20, 2019

DIGITIZATION

Create Meaningful & Memorable Events Through a Personalized Experience

4 min read

Marketing has transformed drastically over the last few years, with one of the biggest transformations being in a strategic investment area for every marketing organization: events. As marketeers, we have to be at the forefront of that transformation. We gain a tremendous amount of insights on customers through various touchpoints in the sales cycle, a…