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How can OTT keep your customers coming back?
If you love them, set them free… …because if they love you, they’ll come back. I’m sure most of us have seen this on a poster, as a meme, as a social media post, but may never have applied it to our businesses. However, the ability to easily leave a service is one of the key decision moments for sub…
How Service Providers Can Capture Seven Times Their Mobile Investment
By Henky Agusleo, Vertical Manager, and Neeraj Arora, Director, IBSG Service Provider With nearly a billion smartphones and tablets in use today, the time is ripe for service providers (SPs) to invest in cloud-based Connected Life services for mobile devices. The Cisco® Internet Business Solutions…