ip video

Cisco@CES: Changing the Equation for Live Streaming and ABR Video Quality

On the surface, it seems counter-intuitive: Save bandwidth while improving video quality? It reminds me of something my grandfather used to say: “You can’t swim and be dry at the same time, can you?” The riddle that is quantity vs. quality goes way back. Think back to the VCR. They used to have a ph…

Cisco@CES: Cloud Architectures for Scaling Video: Three Use Cases From Our Customers

Written by Ramin Farassat More and more service providers are shifting toward cloud-delivered video, just as the video-heavy Consumer Electronics Show is once again at hand. CES is all about consumer experiences — mostly video, and increasingly driven from the cloud. I want to share three exam…

November 21, 2017

SP360: SERVICE PROVIDER

Physics and an Innovation Mentality

To me, innovation is fast, intense, and purpose driven.  It is about adopting an experimental mentality and thinking about what we can do different today to create a better outcome for tomorrow. More than anything, it is about making those ideas happen. I was a physics major in college. Ever the sci…

September 15, 2017

SP360: SERVICE PROVIDER

Video Aware Networking – A Performance in Four Acts

This is a story with two protagonists: Low latency “ABR” encoding (where “ABR” stands for “Adaptive Bit Rate”) and the hot ticket that is “Video Aware Networking.” And believe it or not, it will keep you at the edge of your seat. (Stick with me here.) It goes like this. Act 1: As broadcasters, “trad…

Making IP Video Better Than Broadcast

As we wrap up the summer vacation season and settle back into work and school, I can’t help but reflect back on my personal summer vacation and share a few observations. My family and I had the chance to travel and while we were on the road, away from home, I shared with my wife that, in this bold n…

Meeting the IP video challenge

To succeed in future, service providers will need technology that can meet increasingly sophisticated customer expectations If you’ve ever found yourself becoming addicted to the latest online TV series, it won’t come as a surprise to learn that video is increasingly dominating the internet. In fact…

September 9, 2016

SP360: SERVICE PROVIDER

Weary of New Product Announcements? Want to Read About Real Momentum, Instead?

Instead of increasing the volume of new product announcements coming out of IBC 2016, this blog will focus on what’s really happening in the IP video marketplace. With some obligatory background: A few years ago, our broadcast and service provider video partners asked for a way to transition from ha…

January 20, 2016

SP360: SERVICE PROVIDER

Cisco highlights Multi-Vendor, Broadcast IP-Production Video Proof of Concept As Part of New “Media Blueprint”

Guest Blog by: Roger Sherwood, Cisco Manager of Sales Business Development for Service Provider The idea was born in Paris late 2015. 42 Mediatvcom and the R&D Department of public broadcaster France Televisions wanted to build a proof‐of-concept demonstration for broadcasters interested in int…

October 13, 2015

SP360: SERVICE PROVIDER

Cisco at the 2015 SCTE Cable-Tec Expo

It’s Expo Eve down here in New Orleans, where the Ernest N. Morial Convention Center will soon fill with the technology people of the cable and broadband industry. Us included! We’ve been planning for months for this year’s SCTE Cable-Tec Expo, and are appreciably stocked (I hope!) with all of the…