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If You Build It, Will They Come?
So after reading my last blog, you’ve finally come to the realization that you now need to start getting serious about creating video for your organization as the return on investment is certainly a compelling one. But where do you start? Do you immediately run out and begin building a studio…
Video: Why Aren’t You Using it?
From Shirley Temple pulling Americans through the Great Depression to 2001: A Space Odyssey inspiring The Information Age to Star Wars giving us our next generation of scientists, astronauts, and futuristic technologies, video has always had the power to motivate and inspire us, now only imagine wha…
What is ‘digital’?
How would you define ‘digital’? As a communication channel or method? A convenience enabler? 1s & 0s? The inverse of analog? Bits versus atoms? Something we can no longer live without? I am often asked ‘what is digital’? … ‘is it just our website, or broader than that?’ … ‘what exactly do yo…