digital social media
How Today’s Social Usage Patterns Hint at the Future
Jay Baer is the founder of Convince & Convert, a Hall of Fame keynote speaker and emcee, host of the award-winning Social Pros podcast, and the author of six books including Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth. Every year, Edison Research and Triton…
What We Learned About #CustomerExperience At Our #CiscoChat
When the dCloud team (@ciscodcloud) moderated the August 22nd #CiscoChat about #CustomerExperience, we asked some simple questions and got some complex, well thought out answers. One thing we learned is that people love to talk about the #CustomerExperience, at Cisco and beyond! Here are our questio…
How We Took Cisco’s Talent Brand to Snapchat
Snapchat. It’s the new shiny social media platform. It has the most marketing-sought-after age group as it’s primary user base (that would be millennials and Gen Z) and it’s all anyone in social media can talk about. As the social media lead for Cisco’s Talent Brand Team, I k…
New #SocialRoundup: Why Brands Are the Real Winners At The Super Bowl and GRAMMYS
Welcome to our latest #SocialRoundup blog series about new social media efforts and best practices. Today, we visit the stadium turf and the concert stage to see how brands leveraged the Super Bowl and the GRAMMYS to drive awareness and engagement with their audiences. Brands Make Winning Plays Duri…
Bridging the Gap Between Social and Digital Media
I’ve come across many articles touting the differences between digital and social media. Here’s one, for example, that suggests the words have lost their meaning entirely. It raises some good questions. What does digital even mean, anyway? And isn’t all media basically social in nature? A great take…
And the Grand Prize for the 2012 Bulldog Digital/Social Communications Campaign Award Goes To…
Today, Bulldog Reporter revealed seventy winners of the 2012 Bulldog Digital/Social PR Awards for Outstanding Achievement by Agencies and Individuals in PR and Corporate Communications. The Bulldog Reporter, which publishes the online trade journal Daily ‘Dog, is the PR/communication industry’s larg…