Avatar

Robb Berger

Director

Worldwide Partner Incentives

Robb Berger is the Director of Worldwide Partner Incentives in Cisco’s WW Partner Organization.  In this role, Robb and his team are responsible for leading Cisco’s Profitability and Partner-centric Incentive programs; as well as the development of new programs for the future. 

In prior roles, Robb led the Worldwide Partner Go-to-Market strategy for Cisco Small Business; as well as the channel strategy for Commercial Collaboration and WebEx.

Prior to Cisco, Robb had leadership roles in Sales, New Product Introduction, and Channel Development. Companies that Robb has worked for include Nortel Networks, Natural Convergence & Verizon/GTE.

Robb has over 20 years of experience working with Software as a Service, Managed & Hosted Services as well as Hardware resale.  He is a strong believer that each model has a role the future, as customers will continue to buy in different ways.

Robb holds an undergraduate degree in Mathematics from Colgate University and a MBA from the Fuqua School of Business at Duke University.  He resides with his family in Dallas, Texas, USA. 

 

Articles

August 18, 2014

PARTNER

Top Things to Know About VIP 24

I am excited to share the changes we’ve made to the Cisco® Value Incentive Program (VIP) 24. As you know, we are evolving our Channel Partner Program to maintain the best partner program in the industry. As an important part of this evolution, we have aligned VIP so that it fits with our evolved Cis…

February 4, 2014

PARTNER

Continue On Track to Success with VIP 23

The Value Incentive Program (VIP) is in its 23rd consecutive period and the good news for you is that there are only minor changes to our program strategy this time around. That means everything you’ve learned and used over the last six months will remain the same through July 2014. Even better, due…

August 7, 2013

3

PARTNER

Take a Fresh Look at your VIP Strategy

Cisco’s Value Incentive Program (VIP) is in its 22nd consecutive period and has more than ever to offer. Over the years we have invested billions of dollars into VIP and into you, our partners. For this launch period, we want you to take a fresh look at your VIP strategy to get the most from this in…

February 1, 2013

PARTNER

Enroll Now in VIP 21 to Claim Your Share of Cisco’s Multi-Billion Dollar VIP Partner Investment

We place great value in our partner relationships. And since our inception of the Cisco Value Incentive Program (VIP), we’ve invested billions of dollars to help partners like you increase your return on your Cisco investment and boost your profitability. VIP 21 is available to all of our Cisco spec…