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Jeroen Sourbron

Sr. Manager, Business Development

Collaboration Worldwide Channels

Jeroen Sourbron is leading the partner acceleration initiatives in EMEAR for Industrial IoT Networking and Cisco's market-leading eco-system partners. My priority is to drive the growth of joint solutions through value-add channel partners who focus on outcomes for our customers.

As market maturity and growth is increasing for IoT Solutions, industrial networking offers a robust, secure and purpose-built connectivity in areas of connected factory, warehouses and distribution centres, railways, ports etc.

This includes integrating our top 5 leading eco-system partners in high growth multi-partner solutions in Industries including IoT, Cybersecurity and Software.

Responsibilities include creating business plans with partners, sales acceleration activities with priority channel partners and the eco-system, Cisco sales leadership alignment and building out joint marketing demand generation plays.

Articles

March 26, 2018

PARTNER

Play to your strengths. Harness the industrial IoT networking portfolio.

I am a big fan of Simon Sinek, world renown leadership coach and author of award-winning books like “Start with Why”. One of his mantras is ‘If you want to lead, focus on your own areas of leadership!’ Building on this concept, how can you find adjacent opportunities building…

January 17, 2013

PARTNER

What Cisco Partners Need to Know About the New Release of VXI

Cisco partners have told us multiple times that the Virtualization Experience Infrastructure (VXI) continues to be the Gold standard for Virtual Desktop Infrastructure (VDI). We appreciate your input. At the same time, we know there’s more we can do to help you. So we’re happy to share with you that…