AI-driven Marketing

June 16, 2019

DIGITAL AND SOCIAL

Using AI to automate away the identification of Target Customers for Marketing Campaigns

AI in Marketing is here and it’s real – and it is solidifying and revolutionizing the art and science of identifying target customers for driving marketing campaigns among leading, data-driven companies across multiple industries. As mentioned in my previous post, the first task of any marketi…

Can Marketing be completely AI-driven & Automated? A Genesis

Oh we are so close! And yet large gaps remain. Marketing can be almost completely intelligently automated away, leveraging large data sets and prior experiences as well as content creation paradigms to create, launch and execute marketing campaigns in an effective and entirely automated way. The pro…