Avatar

Jeff Reed

Senior Vice President of Product

Security Business Group

Jeff Reed is Senior Vice President of Product for Cisco’s Security Business. In this role he oversees product management, customer success, and technical marketing for the industry’s leading security portfolio.

Previously, Reed was SVP of Cisco’s Enterprise Infrastructure and Solutions Group (EISG), encompassing a $16B networking product portfolio, where his focus was on delivering Cisco’s Digital Network Architecture (DNA). Prior to that, Reed had responsibility for the company’s SDN solutions and architectures for enterprise customers. Additionally he was General Manager for Cisco’s largest switching business unit, the Unified Access Group.

Prior to joining Cisco, Reed held a number of senior positions in large-scale enterprise software businesses, covering storage product development, alliances, and business development. He also served as president and cofounder of an e-commerce start-up venture.

Reed holds a Bachelor of Science degree in industrial engineering (with distinction) and a master’s degree in business administration, both from Stanford University.

Articles

February 24, 2020

SECURITY

Introducing SecureX

Making Security an Enabler, so Your Business Can Take an Exponential Leap I joined the Cisco Security team the week after the RSA Conference in 2017. At that time there was a lot of discussion around the journey Cisco Security was on, particularly around our efforts to deliver an integrated architec…

February 19, 2020

SECURITY

4 Cybersecurity Trends that Will Make an Impact in 2020

My cybersecurity trends outlook for 2020 builds on my forecast for 2019.  Identity and application security are still top-of-mind this year, but in new and more advanced ways. As we approach RSA 2020, these are four trends in cybersecurity that I expect will make an impact this year. 1. Zero Trust g…

January 28, 2020

SECURITY

Time for Some Straight Talk Around Network Traffic Analysis

According to research from the Enterprise Strategy Group, 87% of organizations use Network Traffic Analysis (NTA) tools for threat detection and response today, and 43% say that NTA is a “first line of defense” in case of an attack. The increasing IT complexity is one of the main factors in the adop…

December 17, 2019

SECURITY

Cisco and IBM: Solving Customer Challenges through the Power of Partnerships

Complexity is one of the top challenges our customers face today. CISOs not only want to enable their teams to detect and respond to threats faster, they want to simplify workflows and streamline operations at the same time. In our annual CISO surveys, we’ve been seeing a trend toward vendor consoli…

November 5, 2019

SECURITY

Securing Your Future by Innovating Today

At a time when cybercrime costs three times more than natural disasters globally1, the demands on security are constantly growing. Whether you’re asked to protect a workforce that roams anywhere, a workplace that is digitized, or workloads that run wherever, your disparate security solutions are cre…

October 1, 2019

SECURITY

Find What Your Endpoint Anti-Malware is Missing with CESA Built on Splunk

There are many aspects to securing an endpoint beyond finding the malware on it.  What do you know about the behavior of your endpoints? Can you track anomalous traffic? Can you tell what the applications and other software processes are up to?  What is happening when the device is off the corporate…

June 6, 2019

SECURITY

A Bridge to the Future of the Firewall

Cisco Defense Orchestrator adds support for new platforms, cloud logging and advanced analytics Organizations today are faced with securing their business everywhere across their hybrid networks – from the campus network, to remote sites, to public clouds and remote employees. This explosion o…

June 3, 2019

SECURITY

Cisco and BT at 30: Creating a Future-Proof Security Solution

Some things just get better with age. And you could say the same for the over 30-year partnership between Cisco and BT. Through the course of our partnership, Cisco and BT have innovated together to deliver network and IT solutions around the world. At Cisco, we view service provider partners as an…

March 25, 2019

PARTNER

Balancing the risks and rewards of connected manufacturing

The most expensive cyber security event ever, started with a software accounting package from the Ukraine. In its wake 25% of the world’s shipping was shut down, major automobile and pharmaceutical companies came to a stop. And now a major lawsuit between an insurance provider and its customer has c…