In reply to Isaac Naor.

I do believe that the OS will be irrelevant to the consumer, as well as applications. It is really about "presenting relevant content in each context" in a manner that enhances quality of life.
That quality of life would be "productivity at work", "value add to various contexts we go through every day" so it is personalized to each users life patterns. As a strategic iT architect, we are seeing the ubiquity of the network just being like "electricity" that is just there and this will continue to evolve. I believe companies that can provide that "experience" will prevail. I want it presented as I need it, want it, find it useful. Don't force how it is presented to me with your OS. Wouldn't that be nice? @defilm