The only challenge to the whole concept laid out is that Cisco has a lack of experience bringing IoT solutions home, itself.

I conducted research on this very topic several years ago underwritten by Cisco with similar high level takeaways.

However the number 1 takeaway that is not addressed is Solution Integration.

IoT projects have a circular flow of information, begins at the sensor and makes its way through the pipe, to the app, through the cloud, to the analytics engine, with action to the user and back to the sensor. It's complex stuff.

It's like Moore's Law met Metcalf's Law, hooked up for a time with Shannon's law....and turned into Kurzweil's law.

Freidman, meet Drucker.

It takes an ecosystem to pull this stuff off, and it appears that Cisco’s IoT Operations Platform is a great start, but @rowantrollope, one would hope this is just a start.