Having spent more than 15 years at a higher education institution, the first to deploy TelePresence to deliver educational content, I can testify to the power Cisco collaboration tools have to move students to great success. The realism of the systems is comparable to no other. What Cisco has a problem doing is marketing this intangible benefit. Until the faculty and students can experience a TelePresence classroom, they don't get it and won't champion the units to the administration. This article has a comment from the teacher, “When we got the equipment, I saw how well it worked and how clear it was,” said Peyton’s teacher, Mrs. Krumm. “She’s sitting in the room almost with you…it was very exciting.” Most people I have dealt with over the years think of collaboration tools like Google chat, or Citrix. People have a paradigm that Cisco needs to overcome. How can Cisco sell this intangible? Take a lesson from Apple. Deploy small units to key schools (demo) like they did with the Apple II in the '80s, and watch collaboration take off. I love Cisco collaboration, and I want it in every school, every student's hands. Students learn from mobile devices, and suck up knowledge like a sponge. Cisco Collaboration puts that knowledge on their devices, and into their minds.