Hi Laura

I agree on talking less about STEM - that can be quite off putting for young female students.
Did you see Martha Lane Fox deliver the Richard Dimbleby Lecture, 30/03/2015: http://bbc.in/1BFwu1X via @bbciplayer

She talks about DOT EVERYONE - a much better way to embrace women into IT.

Quote from the lecture:
"There are exciting projects happening in the UK such as techmums, Stemettes and codebar but there need to be more of them, with bigger impact, so we foster the maximum breadth and depth of digital talent.

Remember the next wave of women can come from all sorts of unlikely places – look at me – An ancient historian!
DOT EVERYONE our new organisation, must figure out how to put women at the heart of the technology sector. That alone could make us the most digitally successful country on the planet and give us a real edge."

I found the lecture very inspiring setting out a longer term and exciting vision/dream for the internet and .EVERYONE in the UK. Certainly something to aspire to...