In reply to GoodStuff.

I appreciate your feedback. The lifecycle diagram is our way of demonstrating that we are proactively focused on the full customer journey and the distinct requirements of each stage. Doing so allows us to be particularly thoughtful about the products, services, and experiences that we are creating along the way in order to ensure that we are helping customers get to their business outcomes faster. You are completely right in that there is an extraordinary ecosystem that activates this lifecycle and, ultimately, delivers success for our customers.