This is so important. Problem is that many health care organisations are reticent to have a conversation with their patients. It's more about health care problem solving rather than a focus on working with the community to challenge health issues together. The high quality interaction happens if there are easy to use interfaces and that the audience feels they can somehow influence change, both in society and in the clinics. That seems to be the sticking point here in Europe. I am surprised at how few clinics have wifi.